World of Barefoot

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'MY KID NEEDS ARCH SUPPORT’ "We say WE’RE NOT SO SURE…"Today

Orthotics or arch support are commonly prescribed to children – and we believe this is usually a bad idea, often leaving far too many kids with weak feet and arches. Most of the scientific research into the benefits of supportive ‘orthotic’ shoes and shoes with arch support is done for grown-ups who are ALREADY INJURED – not kids who are still growing. We were interested to read three studies into orthotics from different sports medicine journals recently which were...

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Making of Bio 3 Days ago

Sustainability covers a lot of areas, and can be approached in as many ways; but making earth positive products that ultimately improve the health of people and the planet is our main goal at Vivo. After years of shoemaking, we...

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DIGITAL DISTRACTION8 Days ago

It is thought that the prehensile (grasping) digits of our hands and feet have evolved from a common mammalian ancestor about 60 millions of years ago… a tree shrew, with five digits at the end of each limb. It is...

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MADE TO FEEL…MORE
IN MADEIRA
15 Days ago

Journey behind the scenes of our campaign shoot on the magical Portuguese island, where we encourage you to “Feel More” this summer Summer is here which means one thing: adventure beckons. Longer, lighter days, sunshine, eating al fresco, holidays, long...

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KIDS KNOW BETTER!21 Days ago

Over millennia evolution has built our kids to be as they are FOR A REASON – and most kids are lucky enough to be born perfectly primed to grow strong and healthy in body and mind. Kids instinctively know how...

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The 6 Natural Movements You Should Be Doing Each Day29 Days ago

Your body craves more movement. From your head to the tip of your toes, each part of your body needs a daily dose of stimulation in order to function at its optimum. Further, since your body originally evolved to move...

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WHO MAKES YOUR SHOES29 Days ago

Say hello to Tsedenia Mekib! She is the Managing Director of the Pittards supply chain in Addis Ababa, Ethiopia, where we make our Soul of Africa range. We want to introduce you to Tsedenia because this week Fashion Revolution, the...

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