Only a select few British organisations have been asked to showcase their innovations inside the official UNFCCC pavilion, the ‘Blue Zone’. We’re one of them. What better arena to share our developments in the world of 3D printing and bespoke footwear? This is the incredible setting in which we’ll unveil VIVOBIOME.
We have always designed footwear that allows your feet to move freely, to expand and grow, as nature intended. We are the antidote to the habitual fashion of locking feet away, controlling them in narrow, heeled containers.
Our feet connect us to the earth. They are the root of our balance – if we’re not feeling it, we can’t care about it. We highlight how our bodies can adapt to improve our personal ecosystems and how our approaches can improve the ecosystem of the footwear business. Balance in all things – starting with our feet.
The VIVOBIOME vision goes further. 3D printing will allow us to tailor your footwear to your exact dimensions. No more, ‘do these sizes run large or small’, or worrying about the carbon footprint and freight miles your shopping has accumulated. When footwear is printed just for you, at local outlets, it’s a vision that harks back to the days of cottage industry and indigenous cobbling. It’s a model of local production, on a global scale.
Similarly, as we move towards advanced materials that are created with end-of-life in mind – built-in utility, not built-in obsolescence – we will be able to print products that can be returned, broken down and reassembled. Products that resemble nature’s model – where everything is used, and everything can be disassembled and recreated. Over and over again.
That’s why we are also partnering with Innovation 4.4’s Oceans Prize. This is a call for innovators to develop plastic alternatives. Current oil-based plastics release toxins as they break apart. Bad for us, bad for our environment, bad for our fellow species. Non-toxic biopolymers do not harm humans or ecosystems – but research and development has been sorely lacking.
It’s a journey. We’re not all the way there yet – but we hope you’ll share our excitement.
COP26 is a vital opportunity for humanity to take climate conscious decisions and to live in far greater harmony with all biomes, all ecosystems. Here’s to re-connection.