World of Barefoot

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DIGITAL DISTRACTION5 Days ago

It is thought that the prehensile (grasping) digits of our hands and feet have evolved from a common mammalian ancestor about 60 millions of years ago… a tree shrew, with five digits at the end of each limb. It is amazing to look at your own hands and feet and think of their evolutionary journey… from shrew to you! I find a deep irony that the word ‘digital’, a word that originated from the Latin digitalis , which means ‘pertaining...

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MADE TO FEEL…MORE
IN MADEIRA
12 Days ago

Journey behind the scenes of our campaign shoot on the magical Portuguese island, where we encourage you to “Feel More” this summer Summer is here which means one thing: adventure beckons. Longer, lighter days, sunshine, eating al fresco, holidays, long...

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KIDS KNOW BETTER!18 Days ago

Over millennia evolution has built our kids to be as they are FOR A REASON – and most kids are lucky enough to be born perfectly primed to grow strong and healthy in body and mind. Kids instinctively know how...

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The 6 Natural Movements You Should Be Doing Each Day26 Days ago

Your body craves more movement. From your head to the tip of your toes, each part of your body needs a daily dose of stimulation in order to function at its optimum. Further, since your body originally evolved to move...

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WHO MAKES YOUR SHOES26 Days ago

Say hello to Tsedenia Mekib! She is the Managing Director of the Pittards supply chain in Addis Ababa, Ethiopia, where we make our Soul of Africa range. We want to introduce you to Tsedenia because this week Fashion Revolution, the...

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Let's Go Earth Day!!18.04.2019

Over 1 billion people around the world will be participating in Earth Day activities today, making it the largest civic observance in the world. Earth Day is a time to reflect on how we have been living and interacting with...

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The Illicit Rhino Horn Trade11.04.2019

“Are you OK? You’ve been running that water for a while now,” came a thickly accented voice from behind me. I snapped my jaw shut and looked around. The toilet attendant was eyeing me curiously. I wiped my hands on...

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