February 2017

 
Kids: ACTIVE FEET MEANS ACTIVE BRAINS24.02.2017

LESS SHOES RESULT IN BETTER ACADEMIC PERFORMANCE According to a major decade-long study* observing thousands of children in 25 countries, keeping shoes off kids’ feet in the classrooms allows them to concentrate more and perform better academically. So if...

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Weighted Barefoot Running15.02.2017

Running a Marathon Pulling a 1.4 Tonne Car Covering 1,000 Miles With a 50kkg Marine Backpack Completing an Olympic-Distance Triathlon Carrying a 100-lbs Tree Last year I developed a strange sporting skillset. I became quite good at carrying very heavy...

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Retail Therapy : Vivobarefoot Store Concept 09.02.2017

VIVOBAREFOOT is built on one simple truth, ‘shoes should let your feet do their natural thing’. This means that our shoes are the only shoes that let your feet work how they were designed; the only shoes that reconnect your...

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Galahad Clark : A beginners guide to the Swimrun Sprint09.02.2017

Swimrun ‘is’ for YOU! The Swimrun Sprint really is for everyone. It’s much more accessible than you would ever imagine. It’s also eye opening, inspiring, fun and rewarding. >> Check out the full lineup of ÖTILLÖ races here >> It...

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Primus is evolving: Introducing Primus Lux and Trio01.02.2017

Primus is built around the concept, less is more. Less shoe, less weight – more freedom to move. We had a vision for the lightest movement shoe possible; a shoe that followed the natural shape of the foot and had...

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