VIVOBAREFOOT presents the largest ever official barefoot run to take place in New York City
September 29, 2010 by Terra Plana
Barefoot Runners NYC (NYCBR) has today announced that registration is open for the first annual New York City Barefoot Run. Sponsored by Vivobarefoot, the original barefoot shoe, and Tip Top Shoes, the leading independent family footwear store in New York City, the largest-ever official barefoot and minimalist shoe run will take place Sunday, October 10th, 2010 on Governors Island, NYC at 8:30am.
The first-of-its-kind event is more than just a run – it is a weekend of educational, social, and athletic happenings to support the growing recognition that going barefoot, or as close to it as possible, is the healthiest way to be.
Event founder John Durant said, “This grassroots movement is part of a larger trend that is seeing people edging toward a more natural way of life. Vivobarefoot supports education on the benefits of barefoot and believes in building community, which is why they saw the promise in this new event.”
This year, both the American Academy of Physical Medicine and Rehabilitation and Harvard University released studies to support that barefoot running encourages a forefoot or mid-foot strike that reduces impact with the ground and is more efficient. Increasing numbers of runners are trying for themselves by “freeing their feet” of traditional running shoes (and conventional wisdom).
Galahad Clark, owner of Terra Plana and creator of Vivobarefoot, states, “This is a growing community of people who are questioning conventions and are passionate about rediscovering the right way to run. We are proud to support a weekend of events based around education and building the movement.”
Lester Wasserman, co-owner of Tip Top Shoes, comments, “Tip Top Shoes was the first store in New York City to carry minimalist shoes, which is why we want to be the first to support this distinctive event in its inaugural year.”
The format of the run, “Run Your Distance,” is completely unique relative to traditional “fixed distance” run formats. Barefoot, minimalist and even shod runners are invited to start together and run 2.1 mile loops around Governors Island. Aligned with healthy running principles, each runner will be responsible for listening to their body and feet and deciding when to stop. There is no emphasis on required distance or time; all participants are simply required to practice healthy, safe, and fun running.
In addition to the run, weekend events include a Q&A with Dr. Dan Lieberman, Harvard Professor of Human Evolutionary Biology and leading barefoot running researcher, along with other notable guest speakers in the minimalist running movement. For full details visit www.nycbarefootrun.com or contact Maggie Durant.