There’s a revolution happening in South Africa, a VIVOBAREFOOT revolution!

With barefoot running reshaping the modern running industry, our South African team is pushing the boundaries and putting VIVOBAREFOOT on the map: barefoot running workshops, sponsored trail events and a VIVOBAREFOOT Team are just the beginning. Read more…

Here’s a classic TED Talk from Born To Run author Christopher McDougall. As one of the pioneers of the modern barefoot movement, Chris McDougall has been heavily influential in transforming barefoot running, from a marginal way of life enjoyed by a few, to the biggest transformation in running since the invention of jogging (thanks to Nike, circa 1972). Read more…

On the 6th May 2012 it’s International Barefoot Running Day.

“After our smashing success last year, Read more…

The Aqua Lite gets the Living Barefoot treatment as Al Gauther takes our on-road barefeet shoes through its paces.

“With new styling and new fabrics, the improved Aqua [Lite] is even better than the original, without losing it’s roots.” Read more…

The competition continues…

We’ve been overwhelmed by the response to what’s the best thing about barefoot running question we posted a few days ago. We showed all of the responses to Lee Saxby. and he found it difficult to pick his favourite. There were so many great responses, which got us thinking…how can we take this competition to the next level? We want to showcase all of YOUR positive comments and share them in a fun and interactive way.

This is what we came up with: We make a compilation video featuring YOU answering the original question, what’s the best thing about barefoot running?

In order for this to work –  we need YOU!

Here’s How:

1. Record a video of yourself answering the question,
2. Upload your video,
3. Send us a link to your video.

How to send the video:

• Email us
• Tweet Us – mention us and use the hashtag #barefootisbest
• Facebook – post the link on our Wall
• Or post it in the comments section below.

There are only three simple  rules:

• The video must be under 10 seconds long
• In a standard video format
• Give us permission to use it

So go get creative, get outdoors (if possible) and tell us on video: what’s the best thing about barefoot running?

We’ll collect all of the best video entries and make a compilation video featuring YOU. If we use YOUR video we will give you a free pair of VIVOBAREFOOT Shoes – it’s that easy to be a winner!

The closing date for this competition is the21st May 2012.

In the original competition we said we would pick a winner, so we will still honour that promise…and the winner is: Anne Vasey with this answer:

“Feeling like a kid again, skipping over tree roots, squidging through mud and darting nimbly past plodding pedestrians, making them jump as your steps are so soft and soundless.”

(photograph – Men’s Health)

…or shouldn’t you? In May 2012′s Women’s Running Magazine Clara Tait poses the for and against arguments surrounding barefoot running.

Barefoot Running Expert Lee Saxby was in on the debate Read more…

Competition Alert – see below

April 2012′s edition of Runner’s World Sam Murphy takes an in-depth and balanced look at barefoot running. The article gives a comprehensive overview of how things stand in the barefoot running world today.

In the article Sam covers a wide spectrum of barefoot related topics from  the basics of how to get started with barefoot running to the importance of form with the help of Lee Saxby’s mantra Read more…